Since 2016 we have been experiencing an exponential growth of ADA lawsuits for website accessibility. It all started with big names such as Walmart, Target, Beyoncé and even Playboy, but now we see more and more small and medium size businesses being impacted by these type of lawsuits.
For those who are not familiar with it, Ada is the American with disabilities act created in 1990 by President George H. W. Bush. It was built primarily for physical accommodations usually seen in retail locations and restaurants in the form of ramps and such, so people with different physical disabilities can have access to the location. Those regulations were created before the internet and websites were as popular as they are nowadays, and some people have attempted to take the essence of ADA regulations for physical locations and apply it to the Internet. The result: an influx of lawsuits that are costing businesses quite a lot.
So, what should you do now? The first step is to TAKE ACTION! If you already have a website, get it audited; if you’re due for a new website, what better time to get it ADA compliant. Just don’t sit and wait to get served.